Momentive Performance Materials, Inc. (stand 2A30) is launching Harmonie NatuVel gel – a 100% biobased elastomer gel that enables a new generation of skincare, suncare and color cosmetics.

Harmonie combines Momentive’s world-leading technical expertise with plant and mineral feedstocks. This winning combination delivers high-performance personal care ingredients with a higher content from renewable feedstocks, according to the company.

Designed with natural formulations and the needs of the clean beauty market in mind, Harmonie NatuVel gel is derived from 100% plant-based raw materials and developed with the guidance of the Twelve Principles of Green Chemistry.

This unique, patent-pending, translucent gel has been designed to provide formulation flexibility beyond traditional elastomer gels. It provides soft focus and blurring effects, offers luxurious sensory aesthetics, reduces the oily sensation of common cosmetic ingredients, including UV filters, and mattifies the skin. In addition, it brings functional benefits for the formulator, supporting stabilisation of W/O emulsions and helps to disperse and suspend pigments and powders.

More info: Momentive, www.harmoniebymomentive.com/